Feria L'Oréal Paris Multi-Faceted Permanent Hair Color - R68 Rich Auburn True Red

Takes red to a new level of high-intensity. Colour Booster technology with 3x highlights. Its advanced silk and shimmer deep conditioning hydrates and conditions week after week. Plus, an aromatic scent for a pleasant colouring experience. For light brown, medium brown and dark brown hair. Ruby Rush is a warmer shade that adds intense auburn tones.